Governed metadata for content that has to earn twice

Your archive now serves two revenue lines: your own discovery and recommendation, and licensing to third parties. Both depend on the same thing, which is a precise, governed description of what the content is, who holds the rights, and how it was produced. TopQuadrant is where that description lives.

Media · Rights & provenance
Coastal erosion, series 4 Archive · ASSET-90412 · IPTC Media Topic medtop:20000441
Cleared for
BrandMarketUntil
Flagship news UK 2029-04-30 Cleared
Flagship news Global 2027-01-31 Cleared
Commercial partner Global Not cleared
Capture Edit Publish C2PA intact
Opted out of AI training — signal attached to every delivered rendition

Trusted across media and publishing

The BBC, The Guardian, and Elsevier build governed content foundations on TopQuadrant.

The pressures media data teams face

Standards releasing quarterly, brand portfolios that were never built to share, and AI arriving as both a licensing opportunity and a traffic threat.

Five vocabularies per asset

IPTC Media Topics and NewsCodes, EBUCore or PBCore, schema.org, Dublin Core, and your own editorial taxonomy all apply to the same item, each maintained by a different body on a different release cycle.

Multi-brand fragmentation is structural

Each title chose its own CMS, DAM, and rights system, so enterprise metadata governance is working against the org chart. The same asset gets re-ingested, re-tagged, and re-cleared per brand.

Provenance became an obligation

C2PA content credentials and IPTC’s Digital Source Type values matured through 2025, but most content pipelines were not built to capture provenance at the point of creation and edit.

Tagging volume outgrew the taxonomy team

Automated tagging is now unavoidable, which moves the work from tagging to designing, validating, and auditing what the model produced against a controlled vocabulary.

A platform that delivers results

When every brand and desk reads from one governed vocabulary, discovery improves and the licensing conversation gets shorter.

300+
Prebuilt vocabularies and ontologies to adopt and extend
200+
Connectors reaching every CMS, DAM, MAM, and archive in the estate
1
Governed asset record across every brand and regional variant
100%
Of tags carrying provenance, whether human or machine

Built on the standards your regulators already know

Open W3C standards underneath, and the industry’s own vocabularies on top, so nothing you model is locked to us.

Browse the resource hub

IPTC

Media Topics, NewsCodes & RightsML

Import each quarterly release, see what it changed, and know which of your mappings it breaks.

SKOS

Controlled vocabularies

The W3C standard your standards bodies publish in, native here rather than approximated in a table.

C2PA

Content credentials and provenance

Capture and preserve provenance alongside IPTC Digital Source Type values, across every ingestion path.

EBUCore & PBCore

Broadcast and audiovisual metadata

Technical, editorial, and rights metadata governed together, with the two models mapped to each other.

The questions a media data team actually gets asked

Each one needs a governed answer that carries its definition and its lineage, not a best guess from a warehouse query.

[01]Without a governed foundation
Can we use this asset on the commercial partner brand, globally, through next year?

Rights live in signed PDFs that are not linked to asset IDs, so I can only tell you a licence exists.

Used dam-search, 2 documents

Indeterminate · refer to legal
DimensionFoundAnswer
BrandNot in metadataUnknown
Market“territories agreed”Unclear
WindowNot in metadataUnknown
The clause says territories agreed and nothing says which

Three days, or a risk somebody takes.

Teams under deadline stop asking. That is how unlicensed usage reaches air.

[02]With TQ Data Foundation
Can we use this asset on the commercial partner brand, globally, through next year?

Rights are modelled against the asset, so I checked the brand, the market and the window together.

Used topquadrant-mcp, resolved rights

No · and here is the nearest yes
DimensionAskedCleared
BrandCommercial partnerFlagship news only
MarketGlobalGlobal ✓
WindowThrough 2027To 2027-01-31
Blocked on brand, from rightsml:permittedBrand, with the licence as evidence

A no you can act on in a minute.

It names the dimension that blocks it, so the producer either swaps the asset or asks for that one clause.

Media
“Our archive went from a search box to something the newsroom and the licensing team can both query with confidence.”
Head of Metadata
Global news and broadcast organisation